Just like 2016, Ego is back with its new Ego summer and spring collection 2017!  Actually a relatively new fashion brand in the industry in comparison to other but it would not be wrong to say that it has taken the market by storm! This brand deserves to be praised for what it has been able to accomplish in a relatively shorter period of time while some brand are struggling to just make through the day. It is hard to keep track of the latest trends in the industry aligned with the requirements of the customers and their ever changing needs and wants and that is what drives label to success. If you have been able to successfully identify what your customer wants in terms of both fashion and comfort, you have already made half the journey. Because sometimes, brands focus on what they think is best for the customers and what they feel it should be like.

It is very easy to lose direction if you are not focused enough on the customer’s perspective. It is never such a bright idea to force your own perceptions of a certain vogue on the masses. By the end of the day, it is the clients that you will have to satisfy, And you cannot get away with ignoring their fashion needs and requirements. In fact, this is what you need to focus on and this is how a relatively new brand like Ego has been able to make its place and capture its share of the market. This brand was created to provide the women of today with some stunning wardrobe options without having the hassle to spend scanning the market, getting the cloth, having it stitched, embellished and styled.

Latest Summer Dresses 2017 For Women By EGO

Especially when it comes to working women, they certainly do not have the time at their disposal to invest into such activities when there are some great options available in the market. It usually targets independent working woman with its affordable and worthy dresses and attires. Though, they have successfully been able to capture the attention of young ladies, school and college going girls, working women and housewives as well. Their audience and clientele has automatically expanded and they have been able to ride the high for quite some time now. Especially for causal and semi-formal occasions and events, The brand has landed on the list of all those beautiful women out there.

Gold dust kurta 2017 summer spring collection

The ready to wear black shirts by Ego totally worth it! This gold dust black kurta by ego 2017 summer arrival is the pre-eminent choice to have on! Try it with the capris these summers and make yourself prominent among the crowd by becoming graceful and elegant.

Gold dust kurta by ego 2017 summer spring collection


Walk on the beach

Try this shirt by ego summer spring collection 2017 and make yourself most trendy and up-to-dated. If you are searching casual attires, ego surely stands first in the category of best quality ready to wear dresses.

walk on the beach by ego summer spring collection 2017

Red Baaran Shirt

Baraan shirt from 2017 summer spring ready to wear collection is best ready to wear attire from ego. When it comes to summers, you really need paramount ready to wear dresses with a quality material and print. Ego nails it and shows this through its new collection.

baraan shirt from ego 2017 summer spring collection

Canvas short lawn kurti ready to wear 2017

Are you the one who desires the unsurpassed ready to wear dress for summers? Here ego comes up to the mark. You can go to the nearest ego outlet and grab this ready to wear dress by ego as it is best in quality, supreme in its material and print.

Canvas short kurti by ego 2017 summer collection

Sea-green ego ready to wear short kurti

Green nearly suits everyone who wears it. Try to put on this beautiful and classy kurti from new ego collection 2017. If you are about to buy a overriding, paramount attire, go for this one as it comes up to one’s expectations of best ready to wear dress.

Ego ready to wear short kurti 2017

loose cut kurta

Try to grab this loose cut maroon kurti from the outlet and stay above all. This ego attire makes one look gorgeous as it is dusted with golden print all over it. This Aztec dress design is not available from any other shop.

loose cut kurta by ego summer collection 2017

In the garde- short kurta

Try this new ready-to-wear by ego summer collection 2017. The embroidered dress is available at affordable price with discount. All the ego ready to wear dresses are easily obtainable on low affordable prices. This one is best to have on as it comprises of elegant yet chic colour combinations.

in the garden short kurta by ego summer collection 2017

Heaven chicken and cotton by ego summer collection 2017

Chicken and cotton dress can be put on in springs as the stuff is a bit thick in case of summers where you long for light cotton and lawn attires. Ego is here with the finest ego kurta for spring in its new 2017 collection.

heaven chicken and cotton by ego summer collection 2017

Flamingo Funky and trendy top

Ego’s New summer 2017 collection exhibits the latest flamingo top to wear in spring 2017. If you are looking for the funky and trendiest shirt, this one is here to serve your expectations of the paramount and classy kurti.

Flamingo top by ego new summer 2017 collection

Metro-pole adorable casual wear 

Metropole casual wear is one of the best kurtis provided by ego to the customers. The latest ego collection nails it and makes you one of the prominent ladies among the crowd. Since we know, eid-ul-azha strikes in summers these years, you can make these light lawn kurtas your choice to wear on this occasion.

metropole casual wear by ego summer spring collection 2017

Topsy turvy colorful kurta

Being a Pakistani female, you must know the worth of tops in summers. Unlike any other brand, Ego is here with its excellent and finest topsy turvy top to wear these summers. This ready to wear ego top makes you look more amazing even in the hot weather.

topsy turvy ego kurta new collection 2017 for summers

Spring time roses

This spring time roses shirt is availableas the aztec stuff by ego’s latest collection for summers 2017. Make this your choice to wear these springs. Make sure to have it as it is available on discount price!

Spring time roses-kurti by ego summer spring collection 2017

Pop buds by ego 2017 summer collection

When it comes to the kurtis, we know we have a gem known as ego.  All the attires by ego are unique in their form and quality. Material is finest among all the known brands. try this kurta out for you summers.

pop buds by ego 2017 summer collection

Nazneen short shirt

Like every big brand, ego is providing you the best and paramount attires. Following one is one of them. You can buy it on discounts and on affordable rates for sure.

Nazneen short shirt by ego summer spring arrival 2017

Napa dress design by ego

This print is unique and not available on any other brand except this one. Have this on and be the stunning and gorgeous lady. You can try this as your casual dress. Grab it from the outlet and stand above the crowd!


Napa short kurti by ego-new summer arrival 2017


Have a look on some more new arrivals by the brand

When talking about what this brand has to offer in terms of its product line, it has an interesting and trendy variety of stylish tunics, fashionable tops, lovely kurtas and kurtis, elegant churidars and trouser pants, funky wraps and stunning bags. This season, this brand comes packing with the Ego Ready To Wear Spring Summer Collection 2017 and its full of vibrancy and style like always. You will find a variation of colors in almost all the pieces it has launched in this collection paired with some lovely embroidery and hearty hues. You will come across both short and long lengths of tops, kurtas, tunics and shirts to facilitate your personal preferences. So, now it is time to hit the stores for your latest shopping spree!





Please enter your comment!
Please enter your name here